Bud Light sales dip after trans promotion, but boycotts often don't last : NPR

Bud Light, under fire from conservatives on social media for a promotion with a trans influencer, has seen its sales slip. But studies of other boycotts showed that negative impacts didn't last long.
Bud Light, under fire from conservatives on social media for a promotion with a trans influencer, has seen its sales slip. But studies of other boycotts showed that negative impacts didn't last long.

ADWEEK on Instagram: Bud Light worked to isolate the trans creator from its core demographic while benefiting from her reach. The partnership is another move to expand the beer brand's consumer base

Bud Light sales fall after trans influencer collaboration- Marketplace

Bud Light sales plunge following boycott over trans influencer

The Bud Light boycott over trans influencer Dylan Mulvaney, explained - Vox

Bud Light sales dip after trans promotion, but such boycotts are often short-lived – WABE

Bud Light Sales Reportedly Drop 17% Following Trans Marketing Backlash

Bud Light has not recovered since Dylan Mulvaney boycott

Bud Light sales dip after trans promotion, but such boycotts are often short-lived – WABE

Bud Light boycott takes fizz out of brewer's earnings : NPR